Selective by design.
Sienda Ltd is a London-based business engineering and advisory company founded by Robert Mazzei in 2012.
Experience across the boundaries where business problems become complicated.
The company provides the framework through which selected senior advisory, business analysis, commercial and project-based assignments are undertaken.
Bob Mazzei’s professional career began in 1987 and has included independent business engineering, business analysis, commercial development, IT and systems, project and product management, procurement, data analysis, quality and management systems, professional education and international business relationships.
Experience includes work involving the United Kingdom, the European Union, the United States and wider international business relationships, with particular exposure to agrifood, logistics, technology, professional services, medical and orthopaedic environments, construction and operational businesses.
Sienda does not try to be everything to everybody. Assignments are accepted where experience, independence and practical involvement can genuinely contribute.
Founder, business engineer, strategist — and unofficial tea critic. Also a writer, with a worrying amount of rock music in the background.
- BusinessBusiness engineering, analysis, commercial development, procurement and international relationships.
- ProjectsProject and product management, systems, implementation and operational change.
- EvidenceData analysis, decision analysis, research and business intelligence.
- Systems & standardsTechnology evaluation, management systems, privacy and compliance implementation.
- EducationProfessional education in IT and business analysis alongside commercial and advisory work.
Discuss an assignment
If an important decision, problem, project or opportunity needs a clear independent view, tell me briefly what is happening.